The Red Thread Partnership – 2D character animation
The Red Thread Partnership work together with businesses to facilitate cultural change to improve performance through their employees. They help find the threads that bind a companies people together to deliver success.
Tasked with delivering this message through a short, kinetic, commercial with 2d character animation – James designed the concept, storyboard and 2D animation that conveys The Red Thread’s services and using a trusty needle and thread – breaking down how they simplify the process to bring about positive change to your business.
Software Used: After Effects, Photoshop, Illustrator.
Project Information
Concept & Direction: James Kearsley
2D Animation: James Kearsley
Agency: MadCat Media
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Tags:
Concept Design, Storyboards, 2D Character Animation, Editing, Company, Commercial, Promo, Services, Advert
Storyboards & stills:
![](http://www.media.jkstudios.tv/2d-animation-motion-graphics/2d-animated-commercial-promo-RedThread_storyboards_01.jpg)
![](http://www.media.jkstudios.tv/2d-animation-motion-graphics/2d-animated-commercial-promo-RedThread_storyboards_02.jpg)
![](http://www.media.jkstudios.tv/2d-animation-motion-graphics/2d-animated-commercial-promo-RedThread_storyboards_03.jpg)
![](http://www.media.jkstudios.tv/2d-animation-motion-graphics/2d-animated-commercial-promo-RedThread_001.jpg)
![](http://www.media.jkstudios.tv/2d-animation-motion-graphics/2d-animated-commercial-promo-RedThread_002.jpg)
![](http://www.media.jkstudios.tv/2d-animation-motion-graphics/2d-animated-commercial-promo-RedThread_003.jpg)
![](http://www.media.jkstudios.tv/2d-animation-motion-graphics/2d-animated-commercial-promo-RedThread_004.jpg)
![](http://www.media.jkstudios.tv/2d-animation-motion-graphics/2d-animated-commercial-promo-RedThread_005.jpg)
![](http://www.media.jkstudios.tv/2d-animation-motion-graphics/2d-animated-commercial-promo-RedThread_006.jpg)
![](http://www.media.jkstudios.tv/2d-animation-motion-graphics/2d-animated-commercial-promo-RedThread_007.jpg)
![](http://www.media.jkstudios.tv/2d-animation-motion-graphics/2d-animated-commercial-promo-RedThread_008.jpg)
![](http://www.media.jkstudios.tv/2d-animation-motion-graphics/2d-animated-commercial-promo-RedThread_009.jpg)
![](http://www.media.jkstudios.tv/2d-animation-motion-graphics/2d-animated-commercial-promo-RedThread_010.jpg)
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